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Build a WhatsApp campaign with an approved template, connected sender, eligible audience, mapped variables, media, outcome, and contact-pressure review.
Build a shared-inbox email campaign with governed contact-list audience, subject and body, unsubscribe readiness, test sends, and final launch review.
Maintain channel-specific consent evidence, email unsubscribe and suppression controls, explicit exclusions, and respectful frequency governance.
Interpret campaign statuses and channel metrics, inspect recipient-level exceptions, assign responders, complete follow-up, and review the declared outcome.
Connect campaign purpose, customer value, audience, content, safeguards, outcomes, and iteration in one governed review.
Define a campaign audience from lists, tags, custom fields, all contacts, or CSV; then reconcile matches, eligibility, exclusions, duplicates, and pressure.
Choose WhatsApp or shared-inbox email using customer expectation, consent, message format, urgency, sender readiness, and follow-up needs.
Understand WRKZY’s governed campaign lifecycle across WhatsApp and shared-inbox email, from audience evidence to delivery, response, and learning.